One of the most cut throat segment in the auto industry, the very competitive and rather prestigious mid-sized sedan segment. Prestigious, because it generates brand recognition and volume of sales. This segment has been dominated by the likes of the Toyota Camry, Honda Accord, Nissan Altima. The KIA Optima is hungry and to take a sizable bite out of this segment shake up its competition.
2017 KIA OPTIMA GT LINE Review
The Koreans have come a long way. Who would have thought that one day KIA would be amongst the options in this segment? It would be honest to say that a decade back, there would be only three real choices in the mid-sized segment, which I have mentioned above. But the Koreans kept trying and have rapidly improved and caught up to the pack. Their rate of development; whether it’s their drivetrain, design, reliability and dealership network and its support has been nothing short of phenomenal.
And one of the biggest reasons the KIA has been getting a lot of traction these days, apart from its looks and service and price are the features they are cramming into their already competitive price. The GT Line is Optima’s top range model in the 2.4L category and at AED 105,000 it’s already 4k cheaper than the Camry Limited and almost 10k cheaper than a fully loaded Accord. But the KIA Optima comes with a panoramic sunroof, this is not available in any other cars in its segment, we not really, its sister; the Hyundai Sonata also comes with a panoramic sun roof and competes in the same segment. But you have everything you can ask for, fro, SAT NAV, to multiple USB ports, wireless charging and blind sport monitor the Optima is laden with tech and comforts demanded in this segment.
KIA has always delivered more to its customers than most other brands, and their effort is paying off. The automotive industry has been going through a downturn at the moment because of economics but KIA is one of the few companies in the UAE which is actually experiencing an increase in sales year on year. How? It’s because of cars like their Picanto, Rio, Optima and their crossovers which are flooding the market because of their looks, features, and price.
Price conscious customers of today are not just looking at the price, but value. The KIA GT Line is the Optima’s top trim level which mirrors the Optima GT. You get a thicker steering wheel, aggressive looking front and rear bumpers and bespoke rims. The ride is smooth and really sets the tone for any journey. The power delivery is, though not fierce, is linear and features smooth gear shifts. The “Sport Mode” does liven things up a bit by switching to a more aggressive map and holding on the gears for a tad bit longer. The upgraded interior is a welcome change and since it’s a place where you would be spending more time in, details such as aluminum feel trims around the dashboard provides a more upscale look and feel.
Our tenure with the tester was in the peak of summer in Dubai. And the Air Conditioning system was able to cool the interior of the car in a rather short time. This is remarkable though we would prefer a remote start option which KIA’s are still lacking. The new Optima is a beacon of light in direction of the entire line up for KIA. Its design language, trim levels and the ability to hold its own against the very competitive D Segment is a testament that KIA is finally here.
Price and Specs: 2017 KIA OPTIMA GT LINE Review
|2017 KIA OPTIMA GT LINE|
|Displacement||2.4L Inline 4|
|Gearbox||6 Speed Automatic|
|Rated Output||185 Hp|
|Rated Torque||231 Nm|
|Acceleration 0-100 km/h||8.1 seconds claimed|
|Fuel Consumption||11.8L/100KMS Combined as tested|
|Price (AED)||As tested 105,000|