Rolls-Royce Motor Cars unveils the first official image of its new model Wraith, which will be launched at the Geneva Motor Show in March 2013.
Rolls Royce Wraith | First Official Sneak Peek
The graceful silhouette gives expression to a bold and thoroughly contemporary luxury motor car. Flowing lines hint at the extraordinary power and dynamic promise of the most powerful Rolls-Royce in history, yet also highlight design cues that can be traced through the model generations.
Rolls-Royce Wraith evokes the pioneering spirit and lust for adventure that drove company forefather the Honourable Charles Rolls – the consummate gentleman racer. But like Rolls, Wraith will also be steeped in the trappings of luxury and opulence.
When Wraith is present, for that fleeting moment, the world will stand still.
More information on the Rolls Royce Wraith can be found on our introductory feature
Wraith draws inspiration from the story of the Honorable Charles Rolls, one of the company’s founding forefathers and a man who indulged a passion for innovation, engineering and, most importantly, adventure. Rolls was a passionate racing driver, balloonist and aviator winning the praise of King George V, who hailed him the ‘greatest hero of the day’ on becoming the first person to cross the English Channel and return non-stop in a flying machine.
Like Rolls, the new car embraces the very finest things in life – elegance, beauty, refinement and luxury – to be enjoyed by a new generation of confident gentlemen and women. It will boldly shape the future of Rolls-Royce, building on the success of Phantom and Ghost, bringing new customers to the marque.